About Us

Yamagata Prefecture's official tourism website "Stay Yamagata" provides tourism information on Yamagata Prefecture. It is managed by the Yamagata Prefecture Tourism and Products Association as Yamagata's designated administrator of the Yamagata Tourism Information Center. Thank you for your understanding of the following items when using this website.


◇Yamagata Tourism Information Center
├ Established by: Yamagata Prefecture
└ Management and operation: Yamagata Products Society

1st Floor, Kajo Central, 1-1-1 Jonan-machi, Yamagata City
Hours : 10 a.m. - 6 p.m. (open everyday year-round)
TEL : 023-647-2333
FAX : 023-646-6333
URL : Kajo Central (2 minutes from the West Exit of Yamagata Station via the direct passageway)

Privacy policy (protection of personal information)

The collection, use, and management of personal information on this website is handled appropriately as follows, in accordance with the Yamagata Prefecture Personal Information Protection Ordinance.

What is personal information?

Personal information is information that identifies or can identify a specific individual, such as addresses, names, telephone numbers, email addresses, etc.

  • *However, it does not include information about officers of corporations and other organizations that is included in information about such corporations and organizations.

Collection of personal information

When personal information is collected through this website, in principle the information collected is information provided (registered) by the person himself/herself.
In addition, the purpose of collection is clarified in advance, and the collection is conducted within the scope necessary to achieve the purpose.

Use of personal information and provision to third parties

Personal information provided (registered) through this website will not be used for purposes other than those for which it was collected, nor will it be provided to third parties, except in cases where the individual concerned has consented or cases stipulated by the Yamagata Prefecture Personal Information Protection Ordinance or other laws.

Management of personal information

  • Personal information collected will be strictly managed and appropriate measures will be taken to prevent leaks, misuse, falsification, etc.
  • Personal information that no longer needs to be retained will be securely and quickly deleted.

Cookie policy

Some of the pages on this website use cookies.

A cookie is a piece of information that is sent from the server to the user's browser and stored on the user's computer in order for the site provider to identify the user's computer. By using cookies, it is possible to collect information such as the number of times your computer has visited the website and the pages visited. Please note that we do not collect any information that can identify individual users by using cookies. Also, you can disable cookies through your browser settings. Disabling cookies will not cause any problems in using this website.

In addition to our own cookies, this website may use third party cookies for purposes such as ad distribution and data analysis.

For example, we use Google Analytics to help us grasp how our website is used. Google Analytics uses cookies to collect information about users. For an explanation of Google Analytics' terms of use and privacy policy, please visit the Google Analytics website. Please note that we are not responsible for any damages resulting from the use of the Google Analytics service.

Link policy

In principle, you are free to link to this website, but we do not accept links from the following types of websites.

  • Websites that violate laws, regulations, and public order and morality.
  • Websites that may incite or mislead the visitors' judgment.
  • Websites that slander and defame, or may slander and defame, the Yamagata Products Society, Yamagata Prefecture, or a third party.
  • Websites that infringe or may infringe on the copyrights or other intellectual property rights of the Yamagata Products Society, Yamagata Prefecture, or a third party.
  • Websites that infringe or may infringe on the assets, reputation, personal rights, or privacy of the Yamagata Products Society, Yamagata Prefecture, or a third party.

Please set the URL of the link to the homepage.

Please contact us by email when you link to our website. It is fine if you email us after you create the link. Please note that we may request you to delete any links that we consider to be detrimental to our website.

When creating a link, please observe the following points.

  • Please use expressions and descriptions that make it clearly known that the link is to this website.
  • Do not set up a link in such a way that this website is displayed within a frame.

We have prepared a banner for links. Click here to download and use it.

Use of the banner is not required. Text links are also welcome. For text links, please indicate the website name as "Stay Yamagata."

Management of copyrights

The various rights concerning each piece of information (text, photographs, illustrations, etc.) contained in this website are protected by the Copyright Act of Japan. Additionally, the information may not be reproduced or used elsewhere, except in cases permitted by the Copyright Act.


Every effort has been made to ensure the accuracy of the information on this website. However, the information on this website is based on

information regularly collected from each municipality, and as a result there may be discrepancies between the content of the information at the time of collection and the actual situation at the time of use.
For this reason, the Yamagata Products Society and Yamagata Prefecture cannot guarantee the information's accuracy or legality, or whether it is up to date. In addition, the Yamagata Products Society, Yamagata Prefecture, and information providers bear no responsibility whatsoever for any actions taken by users based on the information on this website.

The Yamagata Products Society and Yamagata Prefecture bear no responsibility whatsoever for any damage or loss incurred as a result of users accessing this website.

The contents of this website may be changed or deleted without notice.

Distribution of all or part of this website may be suspended or discontinued due to maintenance or other reasons. We appreciate your understanding in advance.

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